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More strong and shiny curls: discover all secrets of aloe vera

Did you know that aloe vera has been used for haircare and skincare since the Ancient Egypt? Queen Cleopatra used to apply it to give her skin elasticity and her hair shine; in addition, it has been used for centuries in Ayurvedic medicine, and it is thanks to this discipline that we perfectly know all its beneficial properties. Even now it is considered one of the most beneficial plants, both for hair and skin: that's why it is one of the ingredients we use the most in our formulas!

Sure, its moisturizing property is the most famous one: it deeply moisturises hair, effectively and permanently eliminating dryness, brittleness and frizz.

It is also a precious ally for your hair growth: by stimulating skin microcirculation, it allows curls to grow not only healthier and stronger, but also quicker; in addition, it effectively fights against hair loss.

Thanks to its antioxidant and anti-inflammatory properties, calms and purifies skin, eliminating itch and dandruff and regulating in a completely natural way sebum production (therefore keeping hair clean longer).

It does not only purify skin: it also acts on the whole length of your hair, cleansing it from pollution and impurities and instantly giving it silkiness and shine.

Aloe vera: a real magic potion for curly hair!